It’s looking like some of the more advanced search engines, such as MSN, are giving greater preference to sites with “clean” back-end Web code. If you are not a Web developer this might not make a lot of sense but HTML and other scripting/markup languages can be written a bunch of different ways to give the same visual appearance on the viewable page itself. Unfortunately, many WYSIWYG editors (what you see is what you get) add a bunch of unnecessary and often messy code to the back-end of your Web pages. Aside from often placing the important META tags in a less than optimal place, these editors sometimes add extra tags and do not follow the W3C (Worldwide Web Consortium) standards, such as HTML formatting guidelines.

Here’s what one of the first purchasers of SEO Answer Book had to say in his review posting:

five star rating (see it here)

The SEO Answer Book is the answer to a website owner’s prayers

Wow! This book is amazing but the title does not say enough. They should have called it “Everything You Need to Succeed on the Web!” It’s broken down into three sections – Business Owners, Webmasters and SEO Specialists so you can read just the parts you need or start from the beginning and get it all in one neat package. The writers obviously had reader convenience at the top of their list along with killer content. Someone quoted on the back cover says “Buy this book before your competition does”. I think that’s good advice.