The best way to get the targeted traffic you want is through search engines. And to do that, you either need to repeatedly spend cash on buying keywords or optimize your site to let the search engines find you on their own. I’m not a big fan of bidding on keywords and hoping my competition (and their friends) are not clicking on my paid results and draining my bank account, so let’s focus on web optimization.
I started my career in SEO (search engine optimization) back in 1997. Ten years went by way too fast but it also gave me exposure to some of the best and worst SEO tips, tricks and products available.
My first three years I did all optimization without tools, from scratch. Well, really I had little choice back in the day. Today however we have many choices - in fact, too many for my taste. Today, there are plenty of greedy software companies out there that want your hard-earned money - and they’ll promise a lot to get it. They know that most people who would rather invest a couple hundred dollars for the promise of quick results and avoided frustration and headache.
While I agree with the quick results and avoiding pain and frustration whenever possible, I can’t stand companies that prey on our very human instincts. So let’s avoid them, shall we?
As for me, I have used several major SEO software tools - and profited well from a couple. My first investment was in Web Position Gold back in 2000 - but at $389 plus annual renewal fees it was expensive and not all I had dreamed of. Always looking for more bang for the buck, I bought a couple more (not worth mentioning here). Finally I tried lucky number four; SEO Elite. At $167 with free updates, I bought it within a few hours of using the trial version and have used it ever since.
Please Note:This is NOT an endorsement but I need to give credit where credit is due. Using SEO Elite I got 121 top 5 placements on Google in 29 days (mostly 1’s and 2’s). That’s better than I had ever done before; with or without seo software. Always curious, I’ve downloaded trial versions of other apps and still do. But so far SEO Elite out-performs them all and costs less than most. It has helped me expand to a Richmond SEO branch with almost no effort.
Anyway, it’s got my vote for best seo software pick from a timesaving, results producing, money saving point of view. It looks like my five minutes on the soapbox is over so bye for now.
Good luck and be careful out there!
