Source: http://www.contentfac.com/3-ways-web-writing-is-different-than-creative-writing/
In pursuing a career in content writing, even if you were the darling of your university’s creative writing program, you’ll need to unlearn a lot of what you were taught before you can rule the world of content writing.
Web And Creative Writing
Here are three differences between web writing and creative writing you need to know to succeed in your content writing career:
- Effective web writing should be clear and concise.
– Leaving your readers with too many questions or mysteries for your blog content will make your clients less impressed. Effective web writing should be clear and concise, not serpentine and enigmatic.
- Your vision takes a back seat to the client’s.
– Vision is indeed important in creative writing. It’s your vision that matters most and you have the right to defend that vision to the death. However, in content writing, your vision takes a back seat to the client’s. It’s not a lie when I say that if a client wants to scrap your witty metaphors and hard-sell the company’s products, then you need to do t.
- This Isn’t Your Legacy.
– Unlike famous authors: Kafka, Dickinson, and Poe whom achieved fame only after their deaths, if you want to pursue a career in web writing, then your writing needs to be relevant now.
