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Using Social Media For Effective Digital Marketing

By SEOPartner

Source: http://tech.co/power-social-media-digital-marketing-2016-04

To build a positive reputation online, a comprehensive digital marketing strategy is the key. This is also a smart way to keep current customers and gain more potentials ones. Hence, it is very important that you know how to leverage the power of social media in your digital marketing.

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Social media for effective digital marketing

– Pinpoint the audience you want to reach. Identifying your target audience is an essential factor to determine the type of content you create and how to promote it.

– Study the online behaviour of your target audience. This way, you can easily track when they browse online, what they usually check and how they use social media.

– Optimize content. Create quality content that earns links. Using SEO is one smart way to ensure online business growth mainly because it uses optimized content.

– Seek help from the experts. To ensure your efforts are a success, sek help from the experts. Consulting the experts in digital marketing can greatly help you achieve your goals of a strong online presence.

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Tips For Posting Fresh Social Media Images

By SEOPartner

Source: https://blog.bufferapp.com/how-to-keep-your-social-media-images-looking-fresh-even-if-youre-posting-every-day

When it comes to social media posting, having an engaging image is very important to attract more attention from your followers. However, some images may appear to be boring and ineffective in engaging with the audience, hence, here are a few tips for posting fresh social media images.

Effective Social Media Image Posting

Smart tips for effective social media image posting

– Balance the consistency of your image content. This is very important since posting the same image multiple times will lead your followers to ignore your posts. Repost an image strategically to draw more followers.

– Be unique in your social media image posting. This will help strengthen your brand and at the same time will help your audience easily identify and remember your content.

– Refer to social media data to improve your strategy. Most of the social media sites today such as Facebook and Twitter already have their own analytics. Refer to these data sources to guide your image posting strategy.

– Take note of these top 10 types of social media images:

– The Quote
– The Sale
– The Testimonial
– The Question
– The Teaser
– The Headline
– The Contest
– The Emoji
– The watermark
– The List

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Maximize Your LinkedIn Experience With These 5 Tips From The Experts

By SEOPartner

Source: http://www.entrepreneur.com/article/252808

LinkedIn is one of the most popular social media platforms where a lot of businesses are taking advantage of. And yet a lot of people do not really know how they can use their LinkedIn account to grow their business. Here are five tips shared by the experts on how to maximize your LinkedIn experience and earn.

5 expert tips in using LinkedIn

Expert tips in using LinkedIn

– Establish a your brand. Make sure that people know what you have to offer. This can be a little challenging to those who have a number of different products and services to offer since people will have a hard time figuring out which of those you are really good at.

– Create a captivating story in your profile. Make your story interesting and avoid a resume-like format as this does not really get more attention from other users.

– Use your phone to call your LinkedIn connections. This is very effective especially if you are on a speaking engagement. Make sure that you always have your phone with you so you can get direct access to your LinkedIn connections.

– Write valuable articles. People get easily drawn to articles with informative content. You do not just write any article for the sake of having something to post. Make sure that your articles are valuable, informative and relevant.

– Make a contribution daily. Connect with people through your LinkedIn account and be active. Join groups and share infos. Send endorsements and recommendations. Spend an hour per day at least on LinkedIn.

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