Source: http://onlinemarketinginct.com/2015/10/06/does-google-trust-your-business
Google looks at more than a hundred different metrics when ranking sites. Ranking positions are determined ultimately by Google’s trust in websites. They want to make sure that websites on the first page of every search gives the best experience possible for users.
How to check if Google trusts your site:
* High Rankings – if your site in on the first 3 pages of search results, Google trusts you.
* Check your Domain Authority using Open Site Explorer – even if this is external to Google, it gives an accurate estimate, so it it worth checking.
Other Moz Scores
* Page Authority – rated between 0-100 for individual page scoring
* Spam Score – a high spam score means your site is ‘spammy’
How can you make Google trust your business?
1. Create quality content regularly
2. Update old content
3. Work on your social media presence
4. Have more backlinks
5. Have an error-free site
6. Have a secure site
7. Get testimonials and reviews
8. Get rid of broken links
9. Provide contact info
10. Avoid black hat SEO techniques