Source: http://www.entrepreneur.com/article/251549
Today, online businesses do not just compete with people offering similar content but also over different platforms. Indeed, with today’s competitive market arena, how will you stand out? Experts say that one proven path is to promote and to discover unique ways on how to reach your core audience.
tips for promoting content
1. Send to your email list – This will take about 2-5 minutes. Sending your content to your email list is among the best ways of getting immediate traction.
2. Schedule on social media – This will take about 5-10 minutes. Experts say that a social media editorial calendar is a very fantastic thing, most especially when you are running small operations. One of the best tools you can use is Buffer as this will allow you to schedule your post to be promoted on Facebook and Twitter.
3. Email those who are mentioned in your article – This will take about 5-10 minutes. A great way of connecting both to your audience and with other people in the industry is to mention them in your articles and let them know if you have done so. If you do so, they will surely share your content with their readers.
4. Syndicate your content – This will take about 10-15 minutes. It would be a wise idea for you to get the most out of syndication and content-sharing opportunities. But this does not mean that you syndicate all your posts but rather select ones that might resonate for those unique audiences. This is actually a great way of bringing interested readers to your site.
5. Share graphics on social media – This will take about 10-15 minutes. It is very crucial for you to share images on social media sites. Based on several researches, Facebook photos generate 53% more likes as compared to an average post. It is highly recommended then that you share your post’s headline with an image.