online marketing tools

How To Improve Your Online Marketing Strategy

May 20, 2016 By SEOPartner

Source: http://tech.co/6-key-ways-improve-online-marketing-strategy-2016-05

Having a website that will attract visitors who will convert and do business with you can be really a challenge. There are a lot of business owners today who struggle with converting their site visitors into loyal customers mainly because of poor online marketing strategy. And so, it is very important that you know how to improve your online marketing techniques to attract more visitors and get more conversion.

Improve your online marketing strategy

– Know your audience. This is actually the first and the most important step. Find out what attracts them the most and from there, find a way to target their interests.

– Identify the places where you can reach your customers. The most popular place to reach them is social media. Although there are a lot of other platforms you can use, make sure that you are present in popular social media sites.

– Make a loyal customer base. You can do this by adding them to your mailing list. This way, they will be notified about new products and services, items on sale and new posts on your website.

– Create quality content. Having quality content posted on your website is always a great factor to rank better in online searches. This is also a smart way to keep your site visitors interested.

– Seek help from the experts and learn from them. If you want to make sure an effective online marketing strategy, hire a good team and learn from them.

– Analyze your strategy. There are a lot of tools that you can use to get a detailed analysis of your online marketing strategy. Take advantage of such tools to help you figure out the best strategy to use.

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Tools For Comparing Competitor Content Marketing

April 4, 2016 By SEOPartner

Source: http://www.smartinsights.com/content-management/content-marketing-tools/tools-benchmarking-content-marketing/

One of the best ways in order to stand out from the competition is to check their strategies. Luckily, there are tools that can be used for comparing content marketing. Below are some of the following.

Tools for comparing competitor content marketing

Tools to compare competitor’s content marketing

Socialcrawlytics.com – One of the best established social share counting tools. Socialcrawlytics allows you to analyse the social sharing performance of any given URL. By evaluating, you can begin to determine what content is getting the most traction on which social network and how it is performing versus objectives.

Quick Sprout – Quick Sprout is an all-round website analysis solution but has a number of very useful features that provide useful insights into how content is performing. Some of the features include simple and succinct visuals.

BuzzSumo – BuzzSumo provides much of the functionality offered by Socialcrawlytics and Quick Sprout, the tool’s simplicity, ease of use and speedy performance means it still offers some really useful insights for those looking for a quick snapshot of how a website or web page’s content is performing across multiple social channels.

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Weekly Digest January 29 2016

February 1, 2016 By SEOPartner

This week at SEOPartner, know the latest content marketing advice for your business, SEO predictions for 2016, content demands, SEO content needs, Google’s ranking algorithm, content types that convert, producing evergreen and newsworthy content, improving your brand awareness in Pinterest, online marketing tools to improve productivity and much more.

Content Marketing Advice
Content marketing should be effective to drive a profitable outcome. Learn about the best content marketing advice you can use here.

Predicted SEO Movements
Since last year, there are a lot of SEO predictions coming out. Here’s a compilation of anticipated SEO activities this 2016.

SEO Content Needs
Content creation is imperative in SEO. Find out your SEO content needs here

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Analyze Your Audience Before Creating Content
Producing content is a waste of time without the proper intention. Learn how to analyze your content demands here.

Google’s New Official Ranking Algorithm

Google continues to release updates to prevent spammy and low-quality sites from ranking. Learn more about the new Google update here.

Content Types That Drive Revenue

Creating the right content delivers good results. Know how to choose the right type of content to produce.

Evergreen Content That Lasts

Producing evergreen content takes a lot of time and effort. Here are tips on how to create evergreen content that gets you traffic.

Social Media Strategy 2016

Social media can help you build your business and reach your target consumers. Improve your social media strategy here.

Newsworthy Content

People tend to skip and avoid content that are intended for selling. Learn how to create interesting content that sells.

Improve Pinterest Visibility

Pinterest caters to a community of diverse audience. Discover how to boost your Pinterest visibility here.

Content Marketing Investments For 2016

Developing a mature content marketing strategy is a must. Learn how to stay ahead on your content marketing investments.

Tools To Boost Productivity

There are tools out there that can reduce the time spent on your marketing tasks. Here are online marketing tools that can boost your productivity.

Visuals On Your Content Marketing

It is known that a user’s attention span is now more limited than ever. Learn how to use visual content marketing to your advantage here.

Guide To Social Media Launch

Promoting a new product or service on social media is always a good game plan. Follow this guide when promoting on social media.

Locating Your Social Media Audience

Analyzing your target market’s behaviour will help you discover where to look for them. Here are tips on how you can connect with your target audience on social media.