Source: http://www.searchenginejournal.com/15-tips-help-write-better-social-media-content/145220
Marketing products and businesses are easier with the use of social media sites. These sites provide good network for businesses and their target audience. So, it is important to make sure that you create the right content to entice your audience. To help you create the ideal content for your social media profiles, below are some tips to consider.
Twitter Tips
- Use images in your tweets – Using images in tweets can help increase traffic. Experts saw 18% increase in clicks which can help you promote your business easily.
- Understand the difference between your Voice and Tone – You need to have a consistent voice throughout your social media usage, but when it comes to the different channels, different tones can work.
- Write conversational tweets – Keep things chatty when you’re writing for Twitter.
Facebook Tips
- Use a perfect recipe for a post – In order to get better results in posting on Facebook, it is best to know the best recipe from using actual links up to publishing posts at times that aren’t peak.
- Use visuals – Photos on Facebook get seven times the amount of likes, and 10 times the number of shares over content that only links to a page or is just written content.
- Write long-from Facebook content – Instead of just making a simple little post, you will soon be able to write long form content.
Linkedin Tips
- Keep your audience in mind – When you are writing LinkedIn content, make sure you are writing for that demographic, which is more professional.
- LinkedIn pieces do better when they are shorter – Writing short content can help you reach a more business-oriented audience, and give them something easy and quick content to read.
- Post regularly, but do not over post –Keeping to a consistent posting schedule is also a great way to improve your LinkedIn content and the engagement you receive.
Instragram Tips
- Use high quality images – Make sure your photographs are all high quality. This is the most important one. Your smartphone is an incredible camera already
- Interact with others –Instagram is also about the interaction, and if you start browsing your favorite hashtags, you get the chance to interact and grow your following.
- Hashtags – Using hashtags allows you to entice followers which can be potential clients.
Pinterest Tips
- Don’t make your marketing obvious – Never post content that focuses on sales.
- Share fun, relevant GIFs – GIFs are a huge part of the Internet right now, and you can easily incorporate gifs into your Pinterest strategy.
- Create awesome boards – It is easy to create several boards, but you will want to stay away from creating too many.