Source: http://neilpatel.com/2015/04/23/10-advanced-seo-techniques-thatll-double-your-search-traffic/
Understanding and meeting the needs of your audience will have significant effect in increasing your traffic and conversion rate.
Double search traffic with SEO
To meet your visitor’s expectations and increase your search traffic and conversion rate, here are 10 advanced SEO techniques that can help you:
- Site Framework Audit
– This answers why you are not getting enough search traffic and sales. By closely examining your overall site performance and implementing new goals based on your examination, you can increase your profit without working extra hard.
2. A Responsive and Mobile-Friendly Website
– With the increase in number of people who use their mobile devices to access the web, having a mobile friendly website is crucial. Four out of five consumers use smartphones to shop. It’s projected that in 2015, mobile shoppers will spend up to $25 billion.
3. End User Value Data Research
– This is achieved through feedback from your ideal product or service users. This determines what kind of content you’ll need to create on a regular basis.
4. Increase Optimized Landing Pages
– Having a well-designed landing page can help improve your lead generation and sales and the more landing pages you create, the more gateways you open up for search traffic.
- Double Your Infographic Power
– You can double your search traffic through infographics. Unfortunately, most people don’t pay attention to the “info” part. Instead, they focus on the graphics. The demand increased 800% in the last 2 years, and this trend will continue in 2015.
- Implementation of Latent Semantic Indexing (LSI)
– LSI is an indexing and retrieval technique that uses a mathematical formula to identify patterns in any given paragraph of text. Meaning search engines crawl the content of a web page and identifies and collates related words or in plain English, finds synonyms for keywords.
- Target Competitor’s Live Keywords
– Competitor research is a smart move. Why reinvent the wheel, when all of the hard work of ranking in Google’s top pages has already been done by your competitors?
8. Internal Page Deep Linking
– Use anchor text to link to other pages inside your blog. This shows Google the depth of your site pages.
- Leverage Authoritative Social Platforms
– Improve your search rankings as well as build a following within a short period of time through Docstoc, Slideshare, Blogger, Quora and so on.
- Refresh Your Archive Pages
– Don’t let your archive pages lie fallow. If you have archive pages that perform well then create better content based on recent trends and development