“Branding” has long been relegated to companies. However, almost every individual today has their own personal brand. The following are 7 fundamental steps to help you build your personal brand:
How To Build Personal Brand
- Stop the excuses – “building your personal brand” you are the media, you are the brand; you don’t need to share everything to be authentic.
- Be self-aware – need to know what your strength and weaknesses are. .
- Branding goal – have a personal branding strategy.
- Foundation you stand on – Know who you are and what you stand for; value you offer and how you differentiate from others.
- Knowing your audience – who, what, when, where and why to establish a relationship to your audience.
- What gives you meaning – you are your brand, be aware of your social and digital body language.
- Meaningful journey – focus on meaningful value and not just on meaningful metrics.