Tips To Understand SEO Relationship With Search Engines

July 15, 2015 By SEOPartner

Source: http://searchenginewatch.com/sew/opinion/2417341/3-tips-for-understanding-your-courtship-with-search-engines

To help you understand the process of site optimization and how it relates to your overall marketing strategy, check out the following tips:

SEO Relationship With Search Engines

Indexation and Information Architecture

Provide an XML sitemap, structure content on your site by importance and employ the usage of robots.txt file for known duplicate, non-search critical content and anything unnecessary to search engines.

Content/Keywords

Create text and graphic content specific to keyword topics, don’t pigeon-hole content on your site and understand your keyword composition as Google sees it.

Link Neighbourhoods and Authority

Only associate yourself in link-building relationships with quality sites, don’t try too hard to get links and always stay relevant.

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